Pinnacle Systems: The #1 Selling Video Editing Software

Avid was founded by Bill Warner in 1987 when he discovered a way to copy videotape footage in real-time to digital hard disks. This invention allowed a video editor to use a computer to easily view shots, make cuts and rearrange sequences faster than traditional tape-based methods.

From the most prestigious, award-winning productions to music and movies made at home, Avid creates the technology that people use to make the most listened to, most watched and most loved media in the world.

For 22 years, our award-winning digital audio and video solutions have empowered people to achieve their creative visions, however they define them. Today, the media created by Avid customers touches millions of people around the world.

today Avid serves customers with integrated digital media production solutions like no other company. This integration lives in the way we have physically fused applications together as well as the way we’re exploring bundled offerings that can meet new and emerging customer demands.

Avid products drive creative education in schools, colleges, universities and career schools around the world—from children making podcasts at elementary school to film students learning advanced production techniques in preparation for the professional world.

At Avid, we take special pride in our longstanding heritage as the global leader in technology solutions that enable film, video, audio, animation, games, and broadcast professionals to work more efficiently, productively, and creatively. Our products – and our customers – have received the most prestigious awards in the industries that we serve, including multiple Oscar, Emmy, and Grammy statuettes.

The Avid team consists of creative and talented people who are passionate about their work and committed to the highest standards of excellence. We offer a casual, fast-paced, collaborative environment that stimulates ideas and innovation.